No matter what the doubters may say. Eminem is easily one of the best emcees to ever touch a mic. Proving so yet again on his inspiringly motivational latest single, Higher. Another anthemic record that shows how effortless emceeing really is for Eminem. So it should be no surprise that the record is being used as promo too for tonight’s UFC 257 PPV between Dustin Poirier and another legendary figure in his own right, Connor McGregor.
The just earlier today premiered inspiring new video for the record. Opening up with Eminem in a boxing ring getting prepared to fight. A microphone in the middle of the ring in tow. As Em raps his motivationally inspiring verses in the new black and white visual. That in a way pays homage to another all-time great in Hip-Hop and one of Em’s biggest inspirations, LL Cool J and his inspiring and timeless video for his classic motivationally inspiring single, Mama Said Knock You Out.
Eminem’s very inspiring new video for, Higher. Also sees clips of his fans on a TV screen rapping the inspiringly motivational lyrics. As well as clips of McGregor, Poirier and the other fighters participating in UFC 257 fighting also shown throughout the new visual. Not to mention a SportsCenter breaking news segment taking place in the middle of the new visual. That shows Eminem getting prepared for a fight and UFC President, Dana Lee coming on to talk about it. The question being who’s Em’s opponent though? Is he fighting himself to, “Get Higher.” You need to watch to find out.