Back in May of last year, Family Bvsiness, surprised everyone with the release of their highly-anticipated new Eminem-produced single, Skip This Ad. The Hip-Hop supergroup comprised of actual blood brothers and C.O.B. reps, KXNG CROOKED and Horseshoe Gang. Releasing the very lyrical killer at the time new track.
Skip This Ad, would stand up as not only arguably one of the best Hip-Hop tracks and singles released in 2020. But one of the better tracks and singles released in all of music last year.
While today Crook and his brothers return to that single. With the debut just a few short hours ago of the new black-and-white Eric “Ptah” Herbert-directed video for the track. That sees Crook, Shoe Gang and all the other C.O.B. reps putting on for the C.O.B. Who they rep throughout the new visual. That’s shot in the style of classic 90’s Hip-Hop videos like the, Flava In Ya Ear Remix. Where the focus is on promoting the brand/label and so that all the bars could be heard as you watch the video to the track.